{"title":"Bold Sunglasses","description":"","products":[{"product_id":"bold-norton-blk","title":"BOLD London Eyewear Norton - Piano Black","description":"\u003cp\u003eThe Norton - a stylised, bolder, version of the classic Wayfarer. This special edition is hand-customised for us in BOLD's East London workshop, featuring a BOLD x Iron Heart engraving on the inner right arm.\u003cbr\u003e\u003cbr\u003eBOLD London is a boutique eyewear brand born from a passion for crafting exquisite, impeccably constructed frames using the finest materials and time-honoured British artisanal techniques. Each pair is meticulously sculpted by hand from premium cellulose acetate. First, the raw shape is cut from a block, then filed into shape before heat is applied to manipulate the curvature. 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This model is constructed using robust 7-barrel rivet hinges and fitted with Carl Zeiss dark grey lenses, offering style and superior optical performance.\u003c\/p\u003e","brand":"BOLD","offers":[{"title":"Piano Black \/ One Size","offer_id":49512860188938,"sku":"BOLD-NORTON-BLK\/One Size","price":726.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0726\/6762\/7786\/files\/20260319-20260319-DSC_7731.jpg?v=1774858051"},{"product_id":"bold-threadneedle-blk","title":"BOLD London Eyewear Threadneedle - Piano Black","description":"\u003cp\u003eThe Threadneedle—a sleek, contemporary take on the traditional Wayfarer.\u2028\u2028 This special edition is hand-customised for us in BOLD's East London workshop, featuring a BOLD x Iron Heart engraving on the inner right arm.\u003cbr\u003e\u003cbr\u003eBOLD London is a boutique eyewear brand born from a passion for crafting exquisite, impeccably constructed frames using the finest materials and time-honoured British artisanal techniques. Each pair is meticulously sculpted by hand from premium cellulose acetate. First, the raw shape is cut from a block, then filed into shape before heat is applied to manipulate the curvature. The frames are then buffed and polished by hand before undergoing an intensive tumbling process—for up to 48 hours—to achieve a flawlessly smooth, even finish.\u003c\/p\u003e\n\u003cp\u003eBuilt for durability and distinction, one of BOLD’s signature design elements is the extra thickness in the front and sides of the frame, enhancing strength while remaining lightweight. This model is constructed using robust 7-barrel rivet hinges and fitted with Carl Zeiss dark grey lenses, offering style and superior optical performance.\u003c\/p\u003e","brand":"BOLD","offers":[{"title":"Piano Black \/ One Size","offer_id":50884738384138,"sku":"BOLD-THREADNEEDLE-BLK\/One Size","price":726.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0726\/6762\/7786\/files\/20260319-20260319-DSC_7658.jpg?v=1774858087"},{"product_id":"bold-folgate-camo","title":"BOLD London Eyewear Folgate - Woodlands Camouflage","description":"\u003cp\u003eThe Folgate—a sleek, contemporary take on the classic ’60s-style square frame designs. 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This model is constructed using robust 7-barrel rivet hinges and fitted with Carl Zeiss mid-brown gradient lenses, offering style and superior optical performance.\u003c\/p\u003e","brand":"BOLD","offers":[{"title":"Camouflage \/ One Size","offer_id":50884738416906,"sku":"BOLD-FOLGATE-CAMO\/One Size","price":726.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0726\/6762\/7786\/files\/20260319-20260319-DSC_7767.jpg?v=1774857951"},{"product_id":"bold-brushfield-pbrn","title":"BOLD London Eyewear Brushfield - Pale Brown","description":"\u003cp\u003eThe Brushfield — a rounded, classically British shape. 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This model is constructed using robust 7-barrel rivet hinges and fitted with Carl Zeiss dark brown lenses, offering style and superior optical performance.\u003cbr\u003e\u003c\/p\u003e","brand":"BOLD","offers":[{"title":"Pale Brown \/ One Size","offer_id":52729421562122,"sku":"BOLD-BRUSHFIELD-PBRN\/One Size","price":726.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0726\/6762\/7786\/files\/20260319-20260319-DSC_7719.jpg?v=1774857777"},{"product_id":"bold-brushfield-ltort","title":"BOLD London Eyewear Brushfield - Light Tortoiseshell","description":"\u003cp\u003eThe Brushfield — a rounded, classically British shape. 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This model is constructed using robust 7-barrel rivet hinges and fitted with Carl Zeiss mid brown gradient lenses, offering style and superior optical performance.\u003c\/p\u003e","brand":"BOLD","offers":[{"title":"Light Tortoiseshell \/ One Size","offer_id":52729445613834,"sku":"BOLD-BRUSHFIELD-LTORT\/One Size","price":726.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0726\/6762\/7786\/files\/20260319-20260319-DSC_7711.jpg?v=1774857832"},{"product_id":"bold-brushfield-blk","title":"BOLD London Eyewear Brushfield - Piano Black","description":"\u003cp\u003eThe Brushfield — a rounded, classically British shape. 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This model is constructed using robust 7-barrel rivet hinges and fitted with Carl Zeiss dark grey gradient lenses, offering style and superior optical performance.\u003c\/p\u003e","brand":"BOLD","offers":[{"title":"Brown \/ One Size","offer_id":52729528647946,"sku":"BOLD-FOLGATE-BRN\/One Size","price":726.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0726\/6762\/7786\/files\/20260319-20260319-DSC_7758.jpg?v=1774856997"},{"product_id":"bold-gresham-brn","title":"BOLD London Eyewear Gresham - Brown","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThe Gresham — classic wayfarer lines reimagined with a keyhole bridge for comfort. 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This model is constructed using robust 7-barrel rivet hinges and fitted with Carl Zeiss mid brown gradient lenses, offering style and superior optical performance.\u003c\/p\u003e","brand":"BOLD","offers":[{"title":"Brown \/ One Size","offer_id":52729552732426,"sku":"BOLD-GRESHAM-BRN\/One Size","price":726.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0726\/6762\/7786\/files\/20260319-20260319-DSC_7692.jpg?v=1774856888"},{"product_id":"bold-gresham-blk","title":"BOLD London Eyewear Gresham - Black","description":"\u003cp\u003eThe Gresham — classic wayfarer lines reimagined with a keyhole bridge for comfort. 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This model is constructed using robust 7-barrel rivet hinges and fitted with Carl Zeiss dark grey lenses, offering style and superior optical performance.\u003c\/p\u003e","brand":"BOLD","offers":[{"title":"Black \/ One Size","offer_id":52729585172746,"sku":"BOLD-GRESHAM-BLK\/One Size","price":726.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0726\/6762\/7786\/files\/20260319-20260319-DSC_7683.jpg?v=1774856810"},{"product_id":"bold-barbican-blk","title":"BOLD London Eyewear Barbican - Black","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThe Barbican — subtle curves meet architectural precision to create a versatile classic. 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