{"title":"CHUP","description":"","products":[{"product_id":"chup-ts1-blk","title":"Chup Socks - TS1 \"Life Long\" Socks with Cordura® - Black","description":"\u003cp\u003eChup will boast that their \"Life Long\" socks might possibly be the last socks you buy. Knitted with Invista's highly durable material, Cordura®, which is 7 times as strong as normal yarn and gives amazing durability of 6 to 10 times that of ordinary cotton socks (scientifically tested and verified). These socks include Cordura yarn from top to bottom, not just in the heel, toe and sole (the minimum for socks to be able to use the Cordura name). Subject to abrasion testing for wear, to pass they must survive 500 times - Chup's \"Life Long\" socks clear the abrasion test more than 30,000 times. So they may not be indestructible, but they do wear extremely well (as Giles, their biggest fan, will testify).\u003c\/p\u003e","brand":"Chup","offers":[{"title":"Black \/ M","offer_id":52202684449034,"sku":"CHUP-TS1-BLK\/M","price":38.0,"currency_code":"GBP","in_stock":false},{"title":"Black \/ L","offer_id":52202684481802,"sku":"CHUP-TS1-BLK\/L","price":38.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0726\/6762\/7786\/files\/DSC_9535-Edit-Edit-Edit-Editcopy.jpg?v=1765200261"},{"product_id":"chup-ts1-blk-mix","title":"Chup Socks - TS1 \"Life Long\" Socks with Cordura® - Black Mix","description":"\u003cp\u003eChup will boast that their \"Life Long\" socks might possibly be the last socks you buy. Knitted with Invista's highly durable material, Cordura®, which is 7 times as strong as normal yarn and gives amazing durability of 6 to 10 times that of ordinary cotton socks (scientifically tested and verified). These socks include Cordura yarn from top to bottom, not just in the heel, toe and sole (the minimum for socks to be able to use the Cordura name). Subject to abrasion testing for wear, to pass they must survive 500 times - Chup's \"Life Long\" socks clear the abrasion test more than 30,000 times. So they may not be indestructible, but they do wear extremely well (as Giles, their biggest fan, will testify).\u003c\/p\u003e","brand":"Chup","offers":[{"title":"Black Mix \/ M","offer_id":52202682581258,"sku":"CHUP-TS1-BLK-MIX\/M","price":38.0,"currency_code":"GBP","in_stock":true},{"title":"Black Mix \/ L","offer_id":52202682614026,"sku":"CHUP-TS1-BLK-MIX\/L","price":38.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0726\/6762\/7786\/files\/DSC_9563-Edit-Edit-Editcopy.jpg?v=1765200212"},{"product_id":"chup-ts1-cha","title":"Chup Socks - TS1 \"Life Long\" Socks with Cordura® - Charcoal","description":"\u003cp\u003eChup will boast that their \"Life Long\" socks might possibly be the last socks you buy. Knitted with Invista's highly durable material, Cordura®, which is 7 times as strong as normal yarn and gives amazing durability of 6 to 10 times that of ordinary cotton socks (scientifically tested and verified). These socks include Cordura yarn from top to bottom, not just in the heel, toe and sole (the minimum for socks to be able to use the Cordura name). Subject to abrasion testing for wear, to pass they must survive 500 times - Chup's \"Life Long\" socks clear the abrasion test more than 30,000 times. So they may not be indestructible, but they do wear extremely well (as Giles, their biggest fan, will testify).\u003c\/p\u003e","brand":"Chup","offers":[{"title":"Charcoal \/ M","offer_id":52202681958666,"sku":"CHUP-TS1-CHA\/M","price":38.0,"currency_code":"GBP","in_stock":true},{"title":"Charcoal \/ L","offer_id":52202681991434,"sku":"CHUP-TS1-CHA\/L","price":38.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0726\/6762\/7786\/files\/DSC_9568-Edit-Edit-Editcopy.jpg?v=1765200158"},{"product_id":"chup-ts1-nav","title":"Chup Socks - TS1 \"Life Long\" Socks with Cordura® - Navy","description":"\u003cp\u003eChup will boast that their \"Life Long\" socks might possibly be the last socks you buy. Knitted with Invista's highly durable material, Cordura®, which is 7 times as strong as normal yarn and gives amazing durability of 6 to 10 times that of ordinary cotton socks (scientifically tested and verified). These socks include Cordura yarn from top to bottom, not just in the heel, toe and sole (the minimum for socks to be able to use the Cordura name). Subject to abrasion testing for wear, to pass they must survive 500 times - Chup's \"Life Long\" socks clear the abrasion test more than 30,000 times. So they may not be indestructible, but they do wear extremely well (as Giles, their biggest fan, will testify).\u003c\/p\u003e","brand":"Chup","offers":[{"title":"Navy Blue \/ M","offer_id":52202683105546,"sku":"CHUP-TS1-NAV\/M","price":38.0,"currency_code":"GBP","in_stock":false},{"title":"Navy Blue \/ L","offer_id":52202683138314,"sku":"CHUP-TS1-NAV\/L","price":38.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0726\/6762\/7786\/files\/DSC_9526-Edit-Editcopy.jpg?v=1765200121"},{"product_id":"chup-ts1-wht","title":"Chup Socks - TS1 \"Life Long\" Socks with Cordura® - White","description":"\u003cp\u003eChup will boast that their \"Life Long\" socks might possibly be the last socks you buy. Knitted with Invista's highly durable material, Cordura®, which is 7 times as strong as normal yarn and gives amazing durability of 6 to 10 times that of ordinary cotton socks (scientifically tested and verified). These socks include Cordura yarn from top to bottom, not just in the heel, toe and sole (the minimum for socks to be able to use the Cordura name). Subject to abrasion testing for wear, to pass they must survive 500 times - Chup's \"Life Long\" socks clear the abrasion test more than 30,000 times. So they may not be indestructible, but they do wear extremely well (as Giles, their biggest fan, will testify).\u003c\/p\u003e","brand":"Chup","offers":[{"title":"White \/ M","offer_id":52202681467146,"sku":"CHUP-TS1-WHT\/M","price":38.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ L","offer_id":52202681499914,"sku":"CHUP-TS1-WHT\/L","price":38.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0726\/6762\/7786\/files\/DSC_9539-Edit-Editcopy.jpg?v=1765199969"},{"product_id":"chup-ts1-red","title":"Chup Socks - TS1 \"Life Long\" Socks with Cordura® - Red","description":"\u003cp\u003eChup will boast that their \"Life Long\" socks might possibly be the last socks you buy. Knitted with Invista's highly durable material, Cordura®, which is 7 times as strong as normal yarn and gives amazing durability of 6 to 10 times that of ordinary cotton socks (scientifically tested and verified). These socks include Cordura yarn from top to bottom, not just in the heel, toe and sole (the minimum for socks to be able to use the Cordura name). Subject to abrasion testing for wear, to pass they must survive 500 times - Chup's \"Life Long\" socks clear the abrasion test more than 30,000 times. So they may not be indestructible, but they do wear extremely well (as Giles, their biggest fan, will testify).\u003c\/p\u003e","brand":"Chup","offers":[{"title":"Red \/ M","offer_id":52202678812938,"sku":"CHUP-TS1-RED\/M","price":38.0,"currency_code":"GBP","in_stock":false},{"title":"Red \/ L","offer_id":52202678845706,"sku":"CHUP-TS1-RED\/L","price":38.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0726\/6762\/7786\/files\/DSC_9522-Edit-Editcopy.jpg?v=1765200076"},{"product_id":"chup-ts1-olv-mix","title":"Chup Socks - TS1 \"Life Long\" Socks with Cordura® - Olive Mix","description":"\u003cp\u003eChup will boast that their \"Life Long\" socks might possibly be the last socks you buy. Knitted with Invista's highly durable material, Cordura®, which is 7 times as strong as normal yarn and gives amazing durability of 6 to 10 times that of ordinary cotton socks (scientifically tested and verified). These socks include Cordura yarn from top to bottom, not just in the heel, toe and sole (the minimum for socks to be able to use the Cordura name). Subject to abrasion testing for wear, to pass they must survive 500 times - Chup's \"Life Long\" socks clear the abrasion test more than 30,000 times. So they may not be indestructible, but they do wear extremely well (as Giles, their biggest fan, will testify).\u003c\/p\u003e","brand":"Chup","offers":[{"title":"Olive Mix \/ M","offer_id":52202676650250,"sku":"CHUP-TS1-OLV-MIX\/M","price":38.0,"currency_code":"GBP","in_stock":true},{"title":"Olive Mix \/ L","offer_id":52202676683018,"sku":"CHUP-TS1-OLV-MIX\/L","price":38.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0726\/6762\/7786\/files\/DSC_9530-Edit-Editcopy.jpg?v=1765200054"},{"product_id":"chup-ts1-indigo","title":"Chup Socks - TS1 \"Life Long\" Socks with Cordura® - Indigo","description":"\u003cp\u003eChup will boast that their \"Life Long\" socks might possibly be the last socks you buy. Knitted with Invista's highly durable material, Cordura®, which is 7 times as strong as normal yarn and gives amazing durability of 6 to 10 times that of ordinary cotton socks (scientifically tested and verified). These socks include Cordura yarn from top to bottom, not just in the heel, toe and sole (the minimum for socks to be able to use the Cordura name). Subject to abrasion testing for wear, to pass they must survive 500 times - Chup's \"Life Long\" socks clear the abrasion test more than 30,000 times. So they may not be indestructible, but they do wear extremely well (as Giles, their biggest fan, will testify).\u003c\/p\u003e","brand":"Chup","offers":[{"title":"Indigo \/ M","offer_id":52202675765514,"sku":"CHUP-TS1-IND\/M","price":38.0,"currency_code":"GBP","in_stock":false},{"title":"Indigo \/ L","offer_id":52202675798282,"sku":"CHUP-TS1-IND\/L","price":38.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0726\/6762\/7786\/files\/DSC_9513-Edit-Edit-Editcopy.jpg?v=1765200032"},{"product_id":"chup-ts1-red-mix","title":"Chup Socks - TS1 \"Life Long\" Socks with Cordura® - Red Mix","description":"\u003cp\u003eChup will boast that their \"Life Long\" socks might possibly be the last socks you buy. Knitted with Invista's highly durable material, Cordura®, which is 7 times as strong as normal yarn and gives amazing durability of 6 to 10 times that of ordinary cotton socks (scientifically tested and verified). These socks include Cordura yarn from top to bottom, not just in the heel, toe and sole (the minimum for socks to be able to use the Cordura name). Subject to abrasion testing for wear, to pass they must survive 500 times - Chup's \"Life Long\" socks clear the abrasion test more than 30,000 times. So they may not be indestructible, but they do wear extremely well (as Giles, their biggest fan, will testify).\u003c\/p\u003e","brand":"Chup","offers":[{"title":"Red Mix \/ M","offer_id":52758480945418,"sku":"CHUP-TS1-RED-MIX\/M","price":38.0,"currency_code":"GBP","in_stock":false},{"title":"Red Mix \/ L","offer_id":52758480978186,"sku":"CHUP-TS1-RED-MIX\/L","price":38.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0726\/6762\/7786\/files\/20260324-20260324-DSC_7868-Edit.jpg?v=1774950325"},{"product_id":"chup-def-blk","title":"Chup Socks - Defender \"Life Long\" Socks with Cordura® - Black","description":"\u003cp\u003eJust when we thought Chup socks couldn’t get any tougher, the “Defender” takes the durability of the brand’s signature “Life Long” socks one step further.\u003cbr\u003e\u003cbr\u003eEach sock is knitted with highly durable Cordura® yarn, which is 7 times as strong as conventional yarn. Cordura® is used throughout the entire construction of the sock, not just in the heel, toe and sole (the minimum requirement for socks to be able to use the Cordura® name). This extends their lifespan by 6 to 10 times that of ordinary cotton socks — scientifically tested and verified.\u003cbr\u003e\u003cbr\u003e\u2028Compared with the standard model, the “Defender” features thicker pile knitting in the heel and toe, reinforcing these high-wear areas while adding extra cushioning for comfort.\u003c\/p\u003e","brand":"Chup","offers":[{"title":"Black \/ M","offer_id":53984142524682,"sku":"CHUP-DEF-BLK\/M","price":38.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ L","offer_id":53984142557450,"sku":"CHUP-DEF-BLK\/L","price":38.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0726\/6762\/7786\/files\/20261021-20261021-DSC_6569-Edit.jpg?v=1793023111"},{"product_id":"chup-ts1-blk-v2","title":"Chup Socks - TS1 \"Life Long\" Socks with Cordura® - Black V2","description":"\u003cp\u003eChup will boast that their \"Life Long\" socks might possibly be the last socks you buy. Knitted with Invista's highly durable material, Cordura®, which is 7 times as strong as normal yarn and gives amazing durability of 6 to 10 times that of ordinary cotton socks (scientifically tested and verified). These socks include Cordura yarn from top to bottom, not just in the heel, toe and sole (the minimum for socks to be able to use the Cordura name). Subject to abrasion testing for wear, to pass they must survive 500 times - Chup's \"Life Long\" socks clear the abrasion test more than 30,000 times. So they may not be indestructible, but they do wear extremely well (as Giles, their biggest fan, will testify).\u003c\/p\u003e","brand":"Chup","offers":[{"title":"Black \/ M","offer_id":53984224837898,"sku":"CHUP-TS1-BLK-V2\/M","price":38.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ L","offer_id":53984224870666,"sku":"CHUP-TS1-BLK-V2\/L","price":38.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0726\/6762\/7786\/files\/20261021-20261021-DSC_6534-Edit.jpg?v=1793023953"},{"product_id":"chup-ts1-blk-mix-v2","title":"Chup Socks - TS1 \"Life Long\" Socks with Cordura® - Black Mix V2","description":"\u003cp\u003eChup will boast that their \"Life Long\" socks might possibly be the last socks you buy. Knitted with Invista's highly durable material, Cordura®, which is 7 times as strong as normal yarn and gives amazing durability of 6 to 10 times that of ordinary cotton socks (scientifically tested and verified). These socks include Cordura yarn from top to bottom, not just in the heel, toe and sole (the minimum for socks to be able to use the Cordura name). Subject to abrasion testing for wear, to pass they must survive 500 times - Chup's \"Life Long\" socks clear the abrasion test more than 30,000 times. So they may not be indestructible, but they do wear extremely well (as Giles, their biggest fan, will testify).\u003c\/p\u003e","brand":"Chup","offers":[{"title":"Black Mix \/ M","offer_id":53984265371914,"sku":"CHUP-TS1-BLK-MIX-V2\/M","price":38.0,"currency_code":"GBP","in_stock":false},{"title":"Black Mix \/ L","offer_id":53984265404682,"sku":"CHUP-TS1-BLK-MIX-V2\/L","price":38.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0726\/6762\/7786\/files\/20261021-20261021-DSC_6535-Edit.jpg?v=1793024559"},{"product_id":"chup-ts1-ind-v2","title":"Chup Socks - TS1 \"Life Long\" Socks with Cordura® - Indigo V2","description":"\u003cp\u003eChup will boast that their \"Life Long\" socks might possibly be the last socks you buy. Knitted with Invista's highly durable material, Cordura®, which is 7 times as strong as normal yarn and gives amazing durability of 6 to 10 times that of ordinary cotton socks (scientifically tested and verified). These socks include Cordura yarn from top to bottom, not just in the heel, toe and sole (the minimum for socks to be able to use the Cordura name). Subject to abrasion testing for wear, to pass they must survive 500 times - Chup's \"Life Long\" socks clear the abrasion test more than 30,000 times. So they may not be indestructible, but they do wear extremely well (as Giles, their biggest fan, will testify).\u003c\/p\u003e","brand":"Chup","offers":[{"title":"Indigo \/ M","offer_id":53984304726282,"sku":"CHUP-TS1-IND-V2\/M","price":38.0,"currency_code":"GBP","in_stock":true},{"title":"Indigo \/ L","offer_id":53984304759050,"sku":"CHUP-TS1-IND-V2\/L","price":38.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0726\/6762\/7786\/files\/20261021-20261021-DSC_6536-Edit.jpg?v=1793025024"},{"product_id":"chup-ts1-nav-v2","title":"Chup Socks - TS1 \"Life Long\" Socks with Cordura® - Navy V2","description":"\u003cp\u003eChup will boast that their \"Life Long\" socks might possibly be the last socks you buy. Knitted with Invista's highly durable material, Cordura®, which is 7 times as strong as normal yarn and gives amazing durability of 6 to 10 times that of ordinary cotton socks (scientifically tested and verified). These socks include Cordura yarn from top to bottom, not just in the heel, toe and sole (the minimum for socks to be able to use the Cordura name). Subject to abrasion testing for wear, to pass they must survive 500 times - Chup's \"Life Long\" socks clear the abrasion test more than 30,000 times. So they may not be indestructible, but they do wear extremely well (as Giles, their biggest fan, will testify).\u003c\/p\u003e","brand":"Chup","offers":[{"title":"Navy Blue \/ M","offer_id":53984316227850,"sku":"CHUP-TS1-NAV-V2\/M","price":38.0,"currency_code":"GBP","in_stock":true},{"title":"Navy Blue \/ L","offer_id":53984316260618,"sku":"CHUP-TS1-NAV-V2\/L","price":38.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0726\/6762\/7786\/files\/20261021-20261021-DSC_6537-Edit.jpg?v=1793025188"},{"product_id":"chup-ts1-olv-mix-v2","title":"Chup Socks - TS1 \"Life Long\" Socks with Cordura® - Olive Mix V2","description":"\u003cp\u003eChup will boast that their \"Life Long\" socks might possibly be the last socks you buy. Knitted with Invista's highly durable material, Cordura®, which is 7 times as strong as normal yarn and gives amazing durability of 6 to 10 times that of ordinary cotton socks (scientifically tested and verified). These socks include Cordura yarn from top to bottom, not just in the heel, toe and sole (the minimum for socks to be able to use the Cordura name). Subject to abrasion testing for wear, to pass they must survive 500 times - Chup's \"Life Long\" socks clear the abrasion test more than 30,000 times. So they may not be indestructible, but they do wear extremely well (as Giles, their biggest fan, will testify).\u003c\/p\u003e","brand":"Chup","offers":[{"title":"Olive Mix \/ M","offer_id":53984394150154,"sku":"CHUP-TS1-OLV-MIX-V2\/M","price":38.0,"currency_code":"GBP","in_stock":true},{"title":"Olive Mix \/ L","offer_id":53984394182922,"sku":"CHUP-TS1-OLV-MIX-V2\/L","price":38.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0726\/6762\/7786\/files\/20261021-20261021-DSC_6543-Edit.jpg?v=1793026293"},{"product_id":"chup-ts1-red-v2","title":"Chup Socks - TS1 \"Life Long\" Socks with Cordura® - Red V2","description":"\u003cp\u003eChup will boast that their \"Life Long\" socks might possibly be the last socks you buy. Knitted with Invista's highly durable material, Cordura®, which is 7 times as strong as normal yarn and gives amazing durability of 6 to 10 times that of ordinary cotton socks (scientifically tested and verified). These socks include Cordura yarn from top to bottom, not just in the heel, toe and sole (the minimum for socks to be able to use the Cordura name). Subject to abrasion testing for wear, to pass they must survive 500 times - Chup's \"Life Long\" socks clear the abrasion test more than 30,000 times. So they may not be indestructible, but they do wear extremely well (as Giles, their biggest fan, will testify).\u003c\/p\u003e","brand":"Chup","offers":[{"title":"Red \/ M","offer_id":53984418988298,"sku":"CHUP-TS1-RED-V2\/M","price":38.0,"currency_code":"GBP","in_stock":true},{"title":"Red \/ L","offer_id":53984419021066,"sku":"CHUP-TS1-RED-V2\/L","price":38.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0726\/6762\/7786\/files\/20261021-20261021-DSC_6540-Edit.jpg?v=1793026468"},{"product_id":"chup-ts1-wht-v2","title":"Chup Socks - TS1 \"Life Long\" Socks with Cordura® - White V2","description":"\u003cp\u003eChup will boast that their \"Life Long\" socks might possibly be the last socks you buy. Knitted with Invista's highly durable material, Cordura®, which is 7 times as strong as normal yarn and gives amazing durability of 6 to 10 times that of ordinary cotton socks (scientifically tested and verified). These socks include Cordura yarn from top to bottom, not just in the heel, toe and sole (the minimum for socks to be able to use the Cordura name). Subject to abrasion testing for wear, to pass they must survive 500 times - Chup's \"Life Long\" socks clear the abrasion test more than 30,000 times. So they may not be indestructible, but they do wear extremely well (as Giles, their biggest fan, will testify).\u003c\/p\u003e","brand":"Chup","offers":[{"title":"White \/ M","offer_id":53984425967882,"sku":"CHUP-TS1-WHT-V2\/M","price":38.0,"currency_code":"GBP","in_stock":false},{"title":"White \/ L","offer_id":53984426000650,"sku":"CHUP-TS1-WHT-V2\/L","price":38.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0726\/6762\/7786\/files\/20261021-20261021-DSC_6542-Edit.jpg?v=1793026622"},{"product_id":"chup-def-blk-mix","title":"Chup Socks - Defender \"Life Long\" Socks with Cordura® - Black Mix","description":"\u003cp\u003eJust when we thought Chup socks couldn’t get any tougher, the “Defender” takes the durability of the brand’s signature “Life Long” socks one step further.\u003cbr\u003e\u003cbr\u003eEach sock is knitted with highly durable Cordura® yarn, which is 7 times as strong as conventional yarn. Cordura® is used throughout the entire construction of the sock, not just in the heel, toe and sole (the minimum requirement for socks to be able to use the Cordura® name). This extends their lifespan by 6 to 10 times that of ordinary cotton socks — scientifically tested and verified.\u003cbr\u003e\u003cbr\u003e\u2028Compared with the standard model, the “Defender” features thicker pile knitting in the heel and toe, reinforcing these high-wear areas while adding extra cushioning for comfort.\u003c\/p\u003e","brand":"Chup","offers":[{"title":"Black Mix \/ M","offer_id":53984474431754,"sku":"CHUP-DEF-BLK\/M","price":38.0,"currency_code":"GBP","in_stock":true},{"title":"Black Mix \/ L","offer_id":53984474464522,"sku":"CHUP-DEF-BLK\/L","price":38.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0726\/6762\/7786\/files\/20261021-20261021-DSC_6567-Edit.jpg?v=1793027150"},{"product_id":"chup-def-ind","title":"Chup Socks - Defender \"Life Long\" Socks with Cordura® - Indigo","description":"\u003cp\u003eJust when we thought Chup socks couldn’t get any tougher, the “Defender” takes the durability of the brand’s signature “Life Long” socks one step further.\u003cbr\u003e\u003cbr\u003eEach sock is knitted with highly durable Cordura® yarn, which is 7 times as strong as conventional yarn. Cordura® is used throughout the entire construction of the sock, not just in the heel, toe and sole (the minimum requirement for socks to be able to use the Cordura® name). This extends their lifespan by 6 to 10 times that of ordinary cotton socks — scientifically tested and verified.\u003cbr\u003e\u003cbr\u003e\u2028Compared with the standard model, the “Defender” features thicker pile knitting in the heel and toe, reinforcing these high-wear areas while adding extra cushioning for comfort.\u003c\/p\u003e","brand":"Chup","offers":[{"title":"Indigo \/ M","offer_id":53984517423370,"sku":"CHUP-DEF-IND\/M","price":38.0,"currency_code":"GBP","in_stock":true},{"title":"Indigo \/ L","offer_id":53984517456138,"sku":"CHUP-DEF-IND\/L","price":38.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0726\/6762\/7786\/files\/20261021-20261021-DSC_6566-Edit.jpg?v=1793027289"},{"product_id":"chup-def-red","title":"Chup Socks - Defender \"Life Long\" Socks with Cordura® - Red Mix","description":"\u003cp\u003eJust when we thought Chup socks couldn’t get any tougher, the “Defender” takes the durability of the brand’s signature “Life Long” socks one step further.\u003cbr\u003e\u003cbr\u003eEach sock is knitted with highly durable Cordura® yarn, which is 7 times as strong as conventional yarn. Cordura® is used throughout the entire construction of the sock, not just in the heel, toe and sole (the minimum requirement for socks to be able to use the Cordura® name). This extends their lifespan by 6 to 10 times that of ordinary cotton socks — scientifically tested and verified.\u003cbr\u003e\u003cbr\u003e\u2028Compared with the standard model, the “Defender” features thicker pile knitting in the heel and toe, reinforcing these high-wear areas while adding extra cushioning for comfort.\u003c\/p\u003e","brand":"Chup","offers":[{"title":"Red Mix \/ M","offer_id":53984534102282,"sku":"CHUP-DEF-RED\/M","price":38.0,"currency_code":"GBP","in_stock":true},{"title":"Red Mix \/ L","offer_id":53984534135050,"sku":"CHUP-DEF-RED\/L","price":38.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0726\/6762\/7786\/files\/20261021-20261021-DSC_6568-Edit.jpg?v=1793027386"},{"product_id":"chup-def-wht","title":"Chup Socks - Defender \"Life Long\" Socks with Cordura® - White","description":"\u003cp\u003eJust when we thought Chup socks couldn’t get any tougher, the “Defender” takes the durability of the brand’s signature “Life Long” socks one step further.\u003cbr\u003e\u003cbr\u003eEach sock is knitted with highly durable Cordura® yarn, which is 7 times as strong as conventional yarn. Cordura® is used throughout the entire construction of the sock, not just in the heel, toe and sole (the minimum requirement for socks to be able to use the Cordura® name). 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Knitted with Invista's highly durable material, Cordura®, which is 7 times as strong as normal yarn and gives amazing durability of 6 to 10 times that of ordinary cotton socks (scientifically tested and verified). These socks include Cordura yarn from top to bottom, not just in the heel, toe and sole (the minimum for socks to be able to use the Cordura name). Subject to abrasion testing for wear, to pass they must survive 500 times - Chup's \"Life Long\" socks clear the abrasion test more than 30,000 times. So they may not be indestructible, but they do wear extremely well (as Giles, their biggest fan, will testify).\u003c\/p\u003e","brand":"Chup","offers":[{"title":"Charcoal \/ M","offer_id":53995885429002,"sku":"CHUP-TS1-CHA-V2\/M","price":38.0,"currency_code":"GBP","in_stock":false},{"title":"Charcoal \/ L","offer_id":53995885461770,"sku":"CHUP-TS1-CHA-V2\/L","price":38.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0726\/6762\/7786\/files\/20261027-20261027-DSC_6628-Edit.jpg?v=1793180168"}],"url":"https:\/\/ironheart.surf\/collections\/chup.oembed","provider":"Iron Heart","version":"1.0","type":"link"}